What is Recruitment Marketing ?

The method of developing and promoting an organization’s Employer Brand and Employee Value Proposition in order to retain and hire top talent is known as recruitment marketing.

More precisely, Recruitment Marketing can help companies promote their Employer Brand and raise brand awareness. As the competition for talent intensifies, more and more employers are beginning to implement this discipline to recruit skilled talent.

Employers are adopting this discipline so that they can attract talented people. 

Recruitment marketing has to be strategic, and it’s often done in collaboration with marketing teams and recruiting agencies. You should start with Recruitment Marketing if you are trying to build brand awareness and attract people to your organization!


Recruitment Marketing hk

How we help via recruitment marketing?

“Recruitment IS marketing. If you’re a recruiter nowadays and you don’t see yourself as a marketer, you’re in the wrong profession.”

Moses Wills already has all the right connections with the top players in different industry. We also know how to connect with high-quality candidates and communicate an employer brand well.

But, perhaps our biggest advantage is that we focused on the pre-application stage of the hiring process and our goal is to attract talent and drive the best candidates to apply for your current opening positions. We help you to create a competitive advantage over companies that are looking for the same talent.

Consult Now !

Comprehensive recruitment marketing solution

Defining your employment promise and bringing it to life

We have a best-in-class process that begins by understanding who you are.

  • Who you need?
  • Why you need them?
  • What do you want them to think and feel about your company and opportunities?
Transforming your brand

Moses Wills branding benchmarks

  • Authenticity
  • Business/Brand Alignment
  • Differentiation
  • Engaging/Energizing
Delivering Employer Brand & Architecture
  • What you do?
  • How you do it?
  • How you go to the market?
Employer of choice message development and tools
  • Digital/Social
  • Recruitment Brochures
  • Print
  • Event Sponsorships
  • Recruitment Videos
  • Internal/External Referral Programs
  • Other out of the box ideas
Implement Recruitment strategies to and solutions to bring brand to life
  • Recommend and implement tactical and long term recruitment strategies that reflect best practice trends
  • Implement tracking metrics such as web visitors, applicants, subscribers, cost-per-hire
Analyze results against pre-established metrics

Implement detailed tracking metrics such as:

  • Web visitors
  • Subscribers
  • Applicants
  • Cost-per-hire



Contact us and get professional + comprehensive recruitment marketing strategy you need by